Travis Scott invited his mother to join him in the newest advertisement for his Cactus Jack line’s collaboration with Jordan.
La Flame and Mama Webster featured in a collection of print and video visuals for the new Cactus Jack x Jordan CJ1 T-Rexx, released over the weekend.
“Check it out, Mom, I can run too,” Travis wrote in an Instagram post featuring several of the pictures. Cactus Jack’s official site featured a video too.
Take a look at the campaign below, and visit their website to buy — although the shoes are already out of stock.
In other updates, Travis Scott has surpassed Kendrick Lamar to claim the highest-grossing solo Hip Hop tour ever.
The Houston rapper’s Circus Maximus Tour, which recently concluded, has generated almost $210 million and sold 1.7 million tickets since it started in October 2023, as reported by Billboard.
The tour, in promotion of his hit album UTOPIA, featured Scott performing 78 concerts across four continents.
The former record was maintained by Kendrick’s Big Steppers Tour, which earned $110 million.
Although Scott leads in solo rap tours, he still lags behind Drake, J. Cole, and 21 Savage, whose joint It’s All A Blur Tour made an impressive $320 million.
Recently, there has been a surge in Hip Hop tours, with 50 Cent and Nicki Minaj launching international legs that have earned over $100 million each.
Nicki’s Pink Friday 2 Tour notably set a record as she became the first female rapper to earn over $100 million from one tour.
She also became the fifth Black woman to exceed the milestone after Beyoncé, Rihanna, SZA, and Tina Turner.
In the meantime, Travis Scott’s Circus Maximus Tour marked his first worldwide journey in five years after his Astroworld – Wish You Were Here Tour.
The tour, consisting of 57 performances, generated over $63 million, indicating that the Cactus Jack rapper has more than tripled his earnings on this recent series of concerts, even though he played only 21 additional gigs.
Although recently returning from an extensive tour, Scott is not taking a break and was just announced for next year’s Coachella.
The “Sicko Mode” artist will not only perform at but also curate the festival, scheduled for April 11-13 and April 18-20, in an event labeled as “Travis Scott Designs The Desert.”
A press announcement stated that Scott’s “Cactus Jack desert takeover” will “create a completely immersive and experiential environment in the desert.”
It also disclosed that he is set to perform on Saturday night for both weekends, where he “will unveil a completely new musical era to the audience.”
