Jake Paul has utilized Lil Yachty’s likeness to sell a new brand, and the rapper is astonished by the marketing strategy.
He published the contents of a gift that the online celebrity had sent him on social media on Sunday, June 30.
The Atlanta MC remarked, “Jake Paul, you’ve officially made the craziest PR package I’ve ever seen in my fucking life,” and then he pointed the camera at a specially-crafted case filled with W goods and Polaroids of the high school hitmaker “All In.”
Then a screen within the box appeared, displaying a video message from Lil Boat himself that was created by artificial intelligence.
The animated version opens with the line, “Yo, Yachty, [real name] Miles [McCollum], it’s you from the future.” “Good news, guy! You and Drake are still best friends and you’re still clever, attractive, hilarious, crazy, and charming. However, somewhere around 2025, you started to smell like a bad burger.
“We were actually pulled aside by Drake, his real name, and told that if we continue this way, no one in Concrete Boys will be within 10 feet of us. But I thought of a solution: Jake Paul’s new men’s care line.”
Paul mockingly blamed Drizzy for his boxing defeat to Tommy Fury at the beginning of 2023. In February of last year, the social media celebrity and the British athlete squared off in Saudi Arabia; after eight rounds, the opponent prevailed by split decision despite being knocked down in the penultimate round.
A reporter brought up the fabled “Drake curse” during a press conference following the fight, referring to the six gods who bet six figures on the 27-year-old.
“Are you aware that Drake wagered $400,000 on you this evening, and do you believe that this has affected you due to the Drake curse?” she inquired.
Paul answered, “Fuck! Drake is to blame for this! Drake, my friend! Why do you treat me this way? No, it’s my responsibility, but to him, $400,000 is nothing.
He’s probably about even today because he’s won a lot of money betting on me in the past. I apologize, Drake. In the rematch, I will prevail.
Before the much awaited bout, the Canadian celebrity posted on Instagram that he had wagered $400,000 on Jake Paul to win via knockout, which would have brought him almost $1.4 million at 3.6-1 odds.
